Marie Claire Hair Trends of 2018 Feature Fon Salon

2018 Hair Trends: Styles That Defined The Year

Marie Claire Hair Trends of 2018 Feature Fon Salon

The year 2018 was a remarkable year in the world of hair fashion, a year marked by bold experimentation and a return to classic styles with a modern twist. From the striking shades of pastel colors to the resurgence of vintage-inspired cuts, hair trends of 2018 were all about making a statement. These trends were not only seen on runways but also embraced by everyday fashion enthusiasts, making them accessible and inspiring for all.

The global fashion landscape was influenced by the creativity and innovation in hairstyling, reflecting broader cultural shifts toward individuality and self-expression. Stylists and influencers around the world contributed to a dynamic array of styles that catered to diverse tastes and preferences, ensuring there was something for everyone in the hair trends of 2018. The influence of social media and celebrity culture played a significant role in shaping the hair trends of 2018. Platforms like Instagram and Pinterest became the go-to sources for hair inspiration, where influencers and celebrities showcased their latest hair transformations, instantly turning them into trends. This year witnessed the popularity of hair accessories, intricate braids, and the revival of bangs, which were wholeheartedly embraced by the fashion-forward crowd. The constant evolution of trends kept hairstylists on their toes, pushing them to experiment and innovate with new techniques and styles. In this article, we will delve into the most iconic hair trends of 2018, exploring the styles that dominated the year and continue to influence fashion today. From color trends to cuts and styles, we'll cover it all, offering insights into how these trends have shaped current hair fashion. Whether you're looking to reminisce about your favorite 2018 hair moments or seeking inspiration for your next look, this comprehensive guide will provide you with a detailed exploration of the hair trends that defined the year.

Table of Contents

The Color Revolution: Pastels and More

The year 2018 marked a significant departure from conventional hair colors, ushering in a vibrant palette of pastels, metallics, and bold hues that took the beauty world by storm. Pastel hair colors, in particular, became a defining trend, with shades ranging from soft pinks and lilacs to mint greens and baby blues. These colors were not limited to any specific hair length or texture, making them versatile choices for anyone looking to experiment with their look.

Metallic shades, such as silver and rose gold, also gained popularity, offering a sophisticated yet edgy alternative to traditional blondes and brunettes. These colors were often paired with balayage or ombre techniques, creating a seamless blend of tones that added depth and dimension to the hair. The trend of bold, unconventional colors was further amplified by the rise of temporary hair dyes, allowing individuals to change their hair color frequently without long-term commitment.

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  • One of the driving forces behind this color revolution was the influence of social media, where influencers and hairstylists showcased their vibrant creations, inspiring millions to try something new. The accessibility of hair color products in drugstores and online retailers also contributed to the widespread adoption of these trends, making it easier than ever for people to experiment with their hair at home. As a result, 2018 became a landmark year for color experimentation, encouraging a culture of creativity and self-expression in hair fashion.

    How Did Celebrities Influence Hair Trends in 2018?

    In 2018, celebrities played a pivotal role in shaping hair trends, using their platforms to set new standards in hair fashion. A-list stars like Kim Kardashian, Rihanna, and Kylie Jenner were often seen sporting the latest hair colors and styles, instantly turning them into global trends. Kim Kardashian, for example, popularized the platinum blonde look, while Rihanna's ever-evolving hairstyles kept fans and fashion enthusiasts eagerly anticipating her next transformation.

    Kylie Jenner, known for her bold color choices, was instrumental in popularizing pastel hair colors, often changing her hair to match her ever-evolving style. Her influence was particularly strong among younger audiences, who looked to her for inspiration on the latest hair trends. These celebrity endorsements provided a sense of validation for unconventional styles, encouraging individuals to step outside their comfort zones and experiment with their hair.

    Beyond individual celebrities, music videos, red carpet events, and fashion shows also served as platforms for showcasing the latest hair trends. These events provided hairstylists with opportunities to push creative boundaries, resulting in innovative styles that were quickly adopted by the masses. The influence of celebrities on hair trends in 2018 cannot be overstated, as they played a crucial role in driving the popularity of bold colors, intricate styles, and edgy cuts.

    Classic Cuts Reinvented

    While 2018 was a year of bold experimentation, it was also a time when classic haircuts experienced a modern resurgence. Styles such as the bob, pixie cut, and shag were reimagined with contemporary twists, making them fashionable choices for individuals seeking both style and functionality. The bob, in particular, saw a significant revival, with variations like the asymmetrical bob and the blunt bob gaining popularity.

    The pixie cut, a timeless favorite, was updated with textured layers and undercuts, offering a fresh take on the classic short style. This trend was embraced by fashion-forward individuals looking for a low-maintenance yet chic look. The shag cut, reminiscent of the 1970s, was reinvented with modern layering techniques, providing a versatile option for those with curly or wavy hair.

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  • These classic cuts were not only stylish but also practical, offering easy maintenance and versatility. They could be customized to suit different face shapes and hair textures, making them accessible to a wide range of individuals. The reinvention of classic cuts in 2018 demonstrated the enduring appeal of timeless styles, proving that with the right twist, they can remain relevant and fashionable for years to come.

    What Role Did Hair Accessories Play?

    Hair accessories made a significant comeback in 2018, adding a touch of glamour and personality to hairstyles. From oversized hair clips and barrettes to headbands and scarves, accessories became essential elements in creating trendy and polished looks. These accessories were often used to complement bold hair colors and intricate styles, adding an extra layer of interest and sophistication.

    Oversized hair clips, often adorned with pearls or rhinestones, were particularly popular, providing a statement piece that could elevate even the simplest hairstyles. Barrettes, a nod to the 1990s, were used to secure sleek ponytails or to add a decorative touch to loose waves. Headbands, available in a variety of materials and designs, offered a versatile option for adding a pop of color or texture to any hairstyle.

    Scarves, tied in various ways, were used to create bohemian-inspired looks, adding a playful and artistic element to hair fashion. These accessories were not only fashionable but also practical, providing an easy way to change up a look without committing to a new cut or color. The resurgence of hair accessories in 2018 highlighted the importance of personal expression in hair fashion, offering endless possibilities for creativity and experimentation.

    Braids and Beyond

    Braids continued to be a major trend in 2018, with new and innovative styles emerging to capture the imagination of hairstylists and fashion enthusiasts alike. From intricate cornrows and fishtail braids to box braids and halo braids, these styles offered endless possibilities for creativity and personalization. Braids were embraced not only for their aesthetic appeal but also for their practicality, providing a stylish way to keep hair neat and manageable.

    Cornrows, a traditional African hairstyle, gained widespread popularity, often styled in intricate patterns and combined with beads or other decorative elements. Fishtail braids, known for their elegant and intricate appearance, were used to create sophisticated updos or casual, bohemian looks. Box braids, a protective style, offered versatility and longevity, making them a popular choice for individuals looking for low-maintenance options.

    Halo braids, characterized by their circular, crown-like appearance, were often seen on runways and red carpets, adding a touch of elegance and sophistication to any look. These braiding styles not only showcased the creativity and skill of hairstylists but also celebrated cultural diversity and heritage. The popularity of braids in 2018 demonstrated their enduring appeal and versatility, making them a staple in hair fashion.

    Bangs: A Major Comeback

    Bangs made a major comeback in 2018, with various styles catering to different preferences and face shapes. From blunt bangs and curtain bangs to wispy and asymmetrical styles, bangs offered a simple yet effective way to transform a hairstyle and add a fresh, youthful touch. These styles were often paired with both short and long haircuts, offering versatility and adaptability.

    Blunt bangs, characterized by their straight and even cut, provided a bold and dramatic look, often seen on fashion-forward individuals and celebrities. Curtain bangs, a softer alternative, framed the face beautifully, adding a touch of elegance and sophistication. Wispy bangs, with their light and airy appearance, offered a more subtle option, creating a soft and romantic look.

    Asymmetrical bangs, with their uneven and edgy appearance, provided a unique and modern twist on the classic style, appealing to those seeking a more daring look. The resurgence of bangs in 2018 highlighted their ability to instantly refresh and update a hairstyle, making them a popular choice for those looking to make a statement without committing to a drastic change.

    Embracing Natural Texture

    2018 saw a growing trend towards embracing natural hair textures, with individuals opting to showcase their curls, waves, and coils in all their glory. This movement was driven by a desire for authenticity and self-acceptance, encouraging people to celebrate their natural beauty and move away from heat styling and chemical treatments. The focus was on enhancing and defining natural textures, rather than altering them.

    Curly hair, in particular, gained prominence, with techniques such as the Curly Girl Method becoming popular for maintaining and enhancing curls. This method emphasized the use of sulfate-free shampoos, silicone-free conditioners, and minimal heat styling, promoting healthier and more defined curls. Products designed specifically for curly hair, such as curl creams and defining gels, became essential tools for achieving the perfect curl.

    Wavy hair was also embraced, with styles such as beach waves and tousled looks being popular choices for their effortless and relaxed appearance. These styles were often achieved using minimal heat and styling products, emphasizing the beauty of natural movement and texture. The trend towards natural textures in 2018 highlighted a shift towards more sustainable and health-conscious hair care practices, encouraging individuals to embrace their unique beauty.

    Are Unisex Styles Gaining Popularity?

    Unisex hairstyles gained significant traction in 2018, reflecting broader cultural shifts towards gender fluidity and equality. Styles such as the undercut, buzz cut, and longer shags were embraced by individuals of all genders, breaking down traditional barriers and challenging conventional norms. These styles offered versatility and adaptability, allowing individuals to express themselves freely and authentically.

    The undercut, characterized by its shaved sides and longer top, provided a bold and edgy look that could be styled in various ways, from sleek and polished to messy and textured. The buzz cut, a short and minimalist style, offered a practical and low-maintenance option that emphasized facial features and bone structure. Longer shags, with their layered and tousled appearance, provided a relaxed and carefree look that suited various hair textures.

    The popularity of unisex styles in 2018 highlighted a growing acceptance of diverse expressions of identity and individuality, encouraging people to embrace styles that resonated with their personal sense of self. These styles demonstrated the power of hairstyling as a form of personal expression, transcending traditional gender boundaries and celebrating uniqueness.

    Focusing on Hair Health

    With the increasing focus on wellness and self-care, 2018 saw a growing emphasis on hair health, with individuals prioritizing the condition and vitality of their hair over mere aesthetics. This trend was driven by a desire for healthier, more resilient hair, prompting a shift towards nourishing products and mindful hair care practices.

    Hair masks and deep conditioning treatments became essential components of hair care routines, providing intense hydration and repair for damaged or dry hair. Ingredients such as argan oil, coconut oil, and keratin gained popularity for their nourishing and strengthening properties, helping to improve hair health and manageability.

    Scalp health also became a focus, with individuals seeking products and treatments designed to cleanse and balance the scalp, promoting a healthy environment for hair growth. Scalp scrubs and treatments containing ingredients like tea tree oil and peppermint oil were used to exfoliate and invigorate the scalp, enhancing overall hair health.

    The emphasis on hair health in 2018 reflected a broader trend towards holistic self-care, encouraging individuals to adopt practices that supported both the appearance and well-being of their hair. This approach promoted long-term hair health, ensuring that hair remained vibrant and beautiful for years to come.

    The Impact of Social Media

    Social media played a pivotal role in shaping hair trends of 2018, serving as a powerful platform for sharing inspiration, tutorials, and product recommendations. Influencers, hairstylists, and everyday individuals used platforms like Instagram, YouTube, and Pinterest to showcase their latest hair transformations and creative styles, reaching a global audience and inspiring countless individuals.

    Hashtags such as #hairgoals and #hairstyleoftheday became popular ways to discover new trends and connect with like-minded individuals, fostering a sense of community and collaboration. Social media also provided a space for individuals to share their hair journeys, from transitioning to natural hair to experimenting with bold colors, encouraging authenticity and self-expression.

    Brands and hairstylists leveraged social media to engage with their audiences, offering tutorials, product launches, and behind-the-scenes insights into the world of hair fashion. This direct interaction with consumers helped to build trust and credibility, influencing purchasing decisions and shaping consumer preferences.

    The impact of social media on hair trends in 2018 was undeniable, highlighting its power as a tool for inspiration and innovation. It allowed trends to spread rapidly, transcending geographical boundaries and encouraging a more inclusive and diverse representation of beauty.

    The hair trends of 2018 were not only shaped by global influences but also by regional variations, reflecting the diverse cultural and aesthetic preferences of different parts of the world. In Asia, for example, sleek and straight styles were popular, often achieved through hair-straightening treatments and products designed to enhance shine and smoothness.

    In contrast, Europe saw a rise in natural and textured styles, with individuals embracing their curls and waves and opting for minimal styling products. This trend was influenced by a growing appreciation for authenticity and individuality, encouraging people to celebrate their natural beauty.

    In the United States, bold colors and statement cuts were popular, reflecting the influence of celebrity culture and social media. The popularity of festivals and music events also contributed to the rise of bohemian-inspired styles, with braids, twists, and hair accessories being popular choices.

    These regional trends highlighted the diversity and richness of hair fashion, demonstrating how cultural influences and preferences can shape the way people express themselves through their hair. The interplay of global and regional trends in 2018 created a dynamic and ever-evolving landscape, offering endless possibilities for creativity and experimentation.

    Is Sustainable Hair Care the Future?

    The growing awareness of environmental issues and the impact of consumer choices led to a rising interest in sustainable hair care practices in 2018. Individuals became increasingly conscious of the ingredients in their hair products, seeking out eco-friendly and cruelty-free options that aligned with their values.

    Sustainable hair care products, often made with natural and organic ingredients, gained popularity for their gentle and nourishing properties, promoting healthier hair and scalp. Brands began to focus on reducing packaging waste, offering refillable options and using recyclable materials to minimize their environmental footprint.

    In addition to product choices, individuals also embraced sustainable hair care practices, such as reducing water usage during washing and opting for air-drying instead of heat styling. These practices not only benefited the environment but also contributed to healthier and more resilient hair.

    The interest in sustainable hair care in 2018 marked a significant shift towards more mindful and responsible consumer choices, reflecting a broader trend towards sustainability in the beauty industry. As individuals continue to prioritize environmental consciousness, sustainable hair care is likely to remain a key consideration in the future of hair fashion.

    Influential Hairstylists of 2018

    Hairstylists played a crucial role in shaping the hair trends of 2018, using their creativity and expertise to push the boundaries of hair fashion. Influential stylists such as Jen Atkin, Chris Appleton, and Guido Palau were instrumental in creating iconic looks that defined the year.

    Jen Atkin, known for her work with celebrities like the Kardashian-Jenner family, was a driving force behind the popularity of sleek and polished styles, as well as the resurgence of hair accessories. Her work was characterized by its attention to detail and ability to create effortlessly chic looks that resonated with a global audience.

    Chris Appleton, recognized for his work with stars like Kim Kardashian and Jennifer Lopez, was known for his ability to transform hair with bold colors and statement cuts. His innovative techniques and fearless approach to hairstyling made him a key influencer in the world of hair fashion.

    Guido Palau, a legendary hairstylist in the fashion industry, was renowned for his work on runway shows and fashion editorials. His ability to create avant-garde and artistic styles showcased the limitless possibilities of hair as a medium for creative expression.

    The contributions of these influential hairstylists in 2018 highlighted the importance of creativity and expertise in the world of hair fashion, inspiring individuals to experiment with their own styles and embrace the transformative power of hair.

    What Does the Future Hold?

    As we reflect on the hair trends of 2018, it's clear that the year was marked by bold experimentation, creativity, and a celebration of individuality. These trends laid the groundwork for future innovations in hair fashion, setting the stage for new styles and techniques that continue to evolve and inspire.

    Looking ahead, we can expect to see a continued emphasis on sustainability and natural beauty, with individuals seeking out eco-friendly products and embracing their natural textures. The influence of social media and celebrity culture will likely remain strong, driving the popularity of bold and statement-making styles.

    Advancements in hair care technology and products will also play a significant role in shaping future trends, offering new solutions for maintaining hair health and achieving desired styles. As individuals continue to prioritize self-expression and authenticity, the future of hair fashion will likely be characterized by diversity and inclusivity, celebrating the unique beauty of each individual.

    FAQs

    1. What were the most popular hair colors of 2018?

    Pastel shades, metallics, and bold hues were among the most popular hair colors of 2018, with shades like soft pinks, lavender, and rose gold gaining widespread popularity.

    2. How did social media influence hair trends in 2018?

    Social media platforms like Instagram and Pinterest played a crucial role in disseminating hair trends, allowing influencers and hairstylists to showcase their latest styles and reach a global audience.

    3. What are some examples of classic cuts that were reinvented in 2018?

    The bob, pixie cut, and shag were among the classic cuts that experienced a modern resurgence in 2018, with contemporary twists and variations making them fashionable choices.

    4. Why did natural hair textures become popular in 2018?

    A growing emphasis on authenticity and self-acceptance drove the popularity of natural hair textures, encouraging individuals to embrace their curls, waves, and coils.

    5. How did celebrities influence hair trends in 2018?

    Celebrities like Kim Kardashian and Kylie Jenner played a significant role in popularizing hair trends such as platinum blonde and pastel colors, using their platforms to set new standards in hair fashion.

    6. What role did sustainability play in hair care trends of 2018?

    The rising interest in environmental consciousness led to a focus on sustainable hair care practices, with individuals seeking eco-friendly products and adopting mindful hair care practices.

    Conclusion

    The hair trends of 2018 were a testament to the power of creativity, individuality, and self-expression in the world of fashion. From bold color choices and innovative cuts to the resurgence of classic styles and the embrace of natural textures, these trends reflected broader cultural shifts towards authenticity and diversity. The influence of social media, celebrity culture, and sustainability played a significant role in shaping these trends, highlighting the dynamic and ever-evolving nature of hair fashion.

    As we look back on the styles that defined the year, it's clear that the hair trends of 2018 continue to inspire and influence current and future fashion. By embracing the lessons and innovations of this transformative year, individuals can continue to explore the endless possibilities of hair as a form of personal expression, celebrating their unique beauty and creativity.

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